After Implementing Our SEO Strategies Advertising company company’s organic traffic increased significantly by 0%.

Leading Advertising Company Case Study

Introduction - The Story of Advertising company

Advertising company is a leading out-of-home advertising agency in Bangalore, having been creating visually captivating outdoor advertisement campaigns for more than 15 years. They offered their services in over 30 cities in India. They specialize in providing solutions to various outdoor campaigns. They have successfully executed more than 1500 advertising projects in Bangalore and have over 2000 satisfied clients. A company that was providing advertising services, was not able to increase their brand visibility to attract more customers. So, they reached out to WebomindApps to help with their dreams of increasing organic visibility. After we implemented our services, their website witnessed a 200% increase in organic traffic and their keyword ranking went up by 150%.

The Objective

They wanted to increase their ranking so that they could increase the visibility of search engine results pages (SERPs)
They wanted to rank higher for keywords related to their industry.
They wanted to reach potential clients and increase their conversion rates.
They wanted to stand out among their competitors in the digital marketing industry.
Their website’s page loading speed was low and their website’s mobile responsiveness was poor, so they wanted to improve it for SEO purposes.
Their domain authority and page authority were low. So they wanted to have quality backlinks to improve their website’s rankings.

The Problem - The Challenge of Generating Organic Traffic Through Website

Our skilled SEO team first conducted a complete site audit to identify problems on their website and noticed that their clicks and impressions were very low:

Dr. Health wanted to reach a broader audience
They wanted to increase the traffic of their website and attract patients and generate quality leads to grow their business.
They wanted to appear in the top Google search results and establish a brand name in the digital space.
They wanted to target more locations in order to attract more patients.
They wanted to increase their lead conversions.
Their cost-per-click (CPC) was too high so they wanted to decrease it and also increase the click-through rate (CTR).

We also found some issues that was hindering them from attracting more traffic:

Their website had a low ranking on the search engine results page, which affected their visibility.
Advertising company was unable to rank in the top positions of the SERP for the keywords related to outdoor advertising agency.
Their website was competing with other top brands in the same industry, which made it difficult to attract their potential clients.
Our team found technical SEO problems on their website like slow page loading speed and it also had poor mobile responsiveness because the pages were not optimized for mobile.
Their website’s page authority and domain authority were very low, which impacted their rankings and trustworthiness on search engines.
The on-page elements such as meta tags and meta description were not optimized for SEO.

Why Advertising company chose WebomindApps

Advertising company wanted to organically rank higher in the SERPs and increase traffic to generate more quality leads. They wanted to be recognized as a top outdoor advertising company by improving their brand’s online presence. They chose WebomindApps to avail our SEO services from our expert team, which would help solve their low ranking on SERPs. They wanted to target the right keywords and attract more audiences by ranking in the top search results.

The Solution - How WebomindApps Responded

Advertising company was competing with other brands in the outdoor advertising industry, so they needed an SEO strategy to outrank their competitors. Our SEO team came up with a perfect plan to help them achieve their goals with their website. Here’s what we did:

Our SEO team improved the Advertising company company’s website performance and it started ranking higher in the SERP.
We conducted thorough keyword research and identified keywords that had high search volumes and implemented the most relevant keywords on their website.
We created a content strategy and targeted those high-volume keywords that focused on outdoor advertising.
We conducted competitor research to identify gaps in keywords and content and created a plan to fill the gap.
We fixed the various technical SEO issues like making the page load speed faster and optimizing the website for mobile devices, which significantly improved the user experience as well.
We created and Implemented a backlink strategy to acquire high-quality backlinks from other sites in their industry to increase the page and domain authority.
Our team fixed on-page issues by including SEO-optimized title tags, meta descriptions, and headers for all the pages on their website.

The Results

In just 6 months after we implemented our services, we achieved what our client wanted with their website and increased their website traffic, brand awareness, and conversion rates.

Here are the monthly results:

Advertising company company’s organic traffic increased significantly by 200%
The high-volume keywords that we targeted and included in their website content contributed to higher rankings in the SERPs.
We were able to increase their brand awareness by increasing the website traffic, which gave them a higher visibility.
Their website’s user engagement increased with the new content that we wrote for their website.
We also increased their reach through various social media platforms.

Here are the yearly results:

After our SEO team implemented their outstanding strategies, their website traffic increased significantly and the total clicks went 41 to 477, and impressions from 3.4k to 55.1k
Advertising company company’s website started ranking even for generic keywords and long-tail keywords within the advertising niche.
The website saw an improvement in lead conversions, which was the result of better reach with targeted keywords and this led to a higher engagement rate as well.

Our outstanding SEO strategies helped Advertising company to become recognized in the top search engine results. They were able to increase their organic traffic and improve their lead conversions. Their results demonstrate our expertise in SEO, so If you want the same results for your agency, reach out to WebomindApps today and improve your organic traffic.

200%

Traffic Increased

477, 55.1K

Clicks and Impressions

250%

Keywords

Related Case Study

Microsoft services
Microsoft Dynamics

Assisting Microsoft Dynamics partners in establishing their brand presence within Dubai’s digital landscape.

Non-banking financing

Leading Microfinance Company

Advertising